Apartment Complex Converts With Geofencing

CHALLENGE An apartment complex for senior citizens was looking to advertise a rent-free promotion and drive inquiries from potential new residents. They enlisted the help of our team to utilize new geo-fencing technology and several other tactics to more accurately reach their target audience and drive visits to their website and physical location. SOLUTION The advertiser identified the key locations to reach their target audience and our team built geo-fences around those sites. The campaign also featured search retargeting at the keyword level…

New Home Builder Drives In Person Visits With Propellant Media

Challenge A home developer was looking to drive potential buyers to visit new homes. They enlisted the help of our team to run a mobile advertising campaign utilizing new geo-fencing with conversion zones technology and other programmatic tactics. The goal was to more precisely reach their target audience and track online-to-offline conversions while achieving a .1% CTR.   Solution The team developed a comprehensive strategy of search retargeting, site retargeting, mobile geo-optimization, and geo-fencing with conversion zones. Our team built geo-fences around home…