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Home > Uncategorized  > Healthcare Geofencing & SEO Guide To Digital Marketing [Download Guide]

Want a free copy of our new PDF “The Healthcare & Medical Guide To Geofencing & SEO Digital Strategy?”  Just enter your email address for free access.  BELOW IS AN EXCERPT FROM THE LIST

Digital marketing for hospitals and doctors continues to overwhelm organizations with the plethora of options required for marketing directors to master.  But with that comes a plethora of opportunities to attract more patients and increase revenues.  As medical systems have been accustomed to offline channels including TV, Radio, Print, and Billboard, medical systems have found it difficult to assign an ROI to those channels and also those offline channels are broad natured in targeting people you don't truly intend to reach.

With new technologies such as geofencing marketing and AI Personalization, healthcare practices are trying to maintain their own distinct competitive advantage and get their brands in front of the right potential patients.  The core opportunities in digital marketing include paid search (Google AdWords), Search Engine Optimization (SEO), Facebook Advertising, Email Marketing, Geofencing Marketing, and Programmatic Display Advertising.  However, there are two areas that are vital to the growth of medical systems.

At Propellant Media, we put together a step by step medical practice and hospital marketing guide that is entirely applicable to hospital systems, doctors, chiropractors, plastic surgeons, physicians, dentists, OBGYN's, detox and rehab centers, urgent care centers, senior care centers, medical centers, hospital systems, and other medical related areas.  Here is what we discuss:

  • How to Establish Healthcare & Physician Marketing Objectives
  • Performing Medical Competitors Research
  • Considering Differentiation & Value Proposition
  • Getting into The New Space of Geofencing Marketing
  • A Guide to SEO For Medical Systems
  • Conversion Rate Optimization for Medical Systems
  • Measuring Success Through Your Campaigns
  • Bringing It All Together

47% of consumers surveyed stated that they would be likely to shop from a retailer that offered promotions when they are nearby. “

“Studies suggest that when a user isn’t surfing the web on his or her phone, he or she is likely to spend 86% of smartphone time using apps.”

Geo fencing can be the key differentiator in your business targeting the audience that matters the most to your company.

Why would you not want to be in front of those active buyers?  We can get your company ranked.

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