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Local Search

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Search Engine Optimization, otherwise known as SEO still remains one of the most critical online traffic channels for companies and organizations.  We see it often though Google Analytics that organic search not only yields the best leads, but offers the best engagement, lowest bounce rates, and in fact produces higher conversion rates, outside of email marketing. So the investment in SEO remains critical to companies that do not want to continue paying for traffic through Google Adwords (which we still believe...

Every business – including dry cleaners, auto mechanics, accounting firms, moving companies, restaurants, doctors, law firms, and other brick (click) and mortar businesses – wins and loses new customers every day before the potential customer even sets foot out the door. This decision is often based solely on past and current customers’ opinions posted has online. With so many businesses to choose from, being number one on Google is almost never the only deciding credibility or trust factor. These days,...