Our Geofencing marketing technology can give car dealerships the competitive edge they’ve been looking for and that none of their competing nearby dealers are using. See mobile location based advertising in action:
Geofencing marketing is the perfect solution for car dealerships and automotive dealers that want to target a group of people attending a specific event and get more reach out of their ad spend rather than simply zip code targeting or city-wide targeting.
Propellant Media’s latest technology in Geo-Fencing Technology targets location attendees who visited other dealerships with the most precise temporal geo-targeting solution available. By building a custom polygon around your competitors, we can begin serving Ads to the mobile devices of those users from the time they enter our geo fence for up to 30 days.
Our geo fencing technology can even track those who have seen your ads and determine if they walked inside your store. Conversion zones are a powerful means to track your online advertising to offline conversions (meaning those people who physically went to a particular location as a result of seeing your Ads).
Do you have a list of customers or business addresses? Maybe you have some car buyers and you want to get them back to your repair center. Addressable Geo-Fencing can be used both as a stand-alone tactic and to improve the results of addressable TV campaigns, direct mail campaigns, and other marketing efforts that target specific households. By extending the reach, improving the frequency, and providing foot traffic attribution through conversion zone tracking, Addressable Geo-Fencing makes all household and business address targeting efforts more effective through our automated platline geofencing drawing capabilities.
Geofencing directly on Facebook’s platform is challenging and almost not possible. But at Propellant Media, we’ve developed a proprietary means of taking the same users who entered geofences we’ve built and targeting them directly on the Facebook platform.
We’re not talking about site retargeting and reaching people who have already clicked on your site. We mean those individuals who have seen your ads and beginning a campaign to serve ads to those very same individuals on Facebook.
If you want to create a well rounded advanced geofencing strategy that incorporate programmatic display and Facebook marketing, and giving you the chance to target just your core audience, feel free to inquire about our Facebook Geofencing Capabilities.
This forms the basis of your digital needs so our team can understand your car customer, your business goals, any existing advertising and marketing you're doing, and how we can develop a digital plan of action.
What will you say when you show up? That question matters more than anything. Here we take your messaging and build Ads around it.
From demographic targeting, geographic, and behavioral targeting to campaign objectives, we will build a granular campaign to reach your target audience.
Now we can pull all our advertising into a clean reporting system that you can easily review and dissect.
After running the campaign for 1 - 2 weeks, we start our optimization process with split testing ads, changing targeting parameters, and checking CPA goals.
“47% of consumers surveyed stated that they would be likely to shop from a retailer that offered promotions when they are nearby. “
“Studies suggest that when a user isn’t surfing the web on his or her phone, he or she is likely to spend 86% of smartphone time using apps.”
Geo fencing can be the key differentiator in your business targeting the audience that matters the most to your company.
Why would you not want to be in front of those active buyers? We can get your company ranked.
Fill Out the contact form or call us at 1 (877) 776-7358.